Search Engine Optimisation
At Web Design Northampton we recognise that having a great Web Site is only one side of having an effective Internet strategy to fit your business. Unless your Web Site is effectively promoted, therefore being easily accessible to your key demographic, your sites potential is being wasted. It for this reason that effective Search Engine Optimisation is an essential part of every businesses web site.
Search Engine Optimisation works by giving your web site a high Google page ranking for the search keywords most appropriate to your business. This means that people looking for the services your site provides will be exposed to your business. The Search Engine Optimisation service we provide is second to none, and is guaranteed to secure your site with a high page ranking, for your given market. Our Search Engine Optimisation program consists of two processes. These are:
On-site Search Engine Optimisation
This is the process of manipulating the content of your companies Web Site, so that the search engine can easily extract information regarding your sites content. Our Team do this by inserting Semantic HTML and keywords.
off-site Search Engine Optimisation
Off-site Search Engine Optimisation is the technique of securing a high page rank for you service on Google. This is done through establishing a Web Site as one of high quality, by placing links to the site on other credible Web Sites, blogs and articles, in conjunction with a variety of over techniques
